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The Morning Briefing: SBS x City AM

  • Sam Renouf: From athlete to CEO and City AM Triathlon Team Challenge

    Sport Business

    The CEO of the Professional Triathletes Organisation (PTO), Sam Renouf, on his journey from athlete to founder and launching the City AM Triathlon Team Challenge. Sam Renouf knows exactly when he realised he had to give up on his dream of becoming an Olympic champion. A rising star in the British triathlon set-up, the 21-year-old [...]

  • Exclusive: R360 rugby breakaway will have a player draft and be free-to-air

    Sport Business

    The R360 global rugby breakaway plans to be broadcast free-to-air, beginning with a draft of big-name male and female players where club owners are mic’d up, City AM has learned. The franchise-based project is slated to launch next year and – if successful – promises to fix the loss-making club game and change the face [...]

  • Club World Cup tickets: Chelsea fans say Fifa shot themselves in foot

    Sport Business

    Will the first expanded Club World Cup be a success or did Fifa bungle the ticket sales irreparably? City AM asked two Chelsea fans who are spending thousands to attend. For lifelong Chelsea fan John Hand, 62, a trip to the Club World Cup has been several years in the making. “When we won the [...]

  • Can government force £2.5bn Abramovich Chelsea funds to Ukraine?

    June 8, 2025

    Last week the UK government threatened to take Russian oligarch Roman Abramovich to court to make sure the £2.5bn raised from his sale of Chelsea FC went to Ukraine. Abramovich owned Chelsea from 2003 until his forced sale in 2022 following Russia’s illegal invasion of Ukraine. But the proceeds of the sale to a consortium [...]

  • Trump tariffs: How Big Beautiful Bill could have bigger impact on sport

    June 6, 2025

    To tariff or not to tariff, that has been the question on both sides of the pond recently. President Donald Trump’s sweeping tariff plan is stuck in the courts but the rest of the world is reeling from the uncertainty. That is, except for sports. City AM reported this week that sports valuations are steady [...]

  • Athletes on OnlyFans: It’s time for an adult conversation about funding

    June 5, 2025

    Should athletes be allowed to boost their meagre Lottery funding by performing on OnlyFans, like British canoeist Kurts Adams Rozentals? It’s time for a grown-up discussion, says Ed Warner. How far would you go to fulfil your Olympic dream? Pre-dawn, pre-school training sessions; eschewing a student lifestyle to get a solid night’s sleep with no [...]

  • Fulham Premier League hospitality: Margaritas, caviar and £20,000 season tickets

    June 4, 2025

    Fulham FC’s Riverside Stand features a new Sky Deck offering over three floors. City AM took a look around to see what it was all about. Worth the price tag? You decide. One of the newest features adjacent to the stretch of the River Thames between Putney Bridge and London’s famous River Cafe soars into [...]

  • F1 Arcade: London spot where you pay £100 to taste Formula 1 lifestyle

    June 3, 2025

    With Formula 1’s rapid fandom rise, it was only a matter of time before you paid £100 to watch an F1 race down at your local. Matt Hardy takes a look at F1 Arcade. The seemingly sudden rise in Formula 1 interest among non-petrol heads has been nothing short of astonishing. In its 75th year [...]

  • Sport teams safe bets as valuations buck Trump tariff slump

    May 30, 2025

    Valuations of sports clubs have survived “recent market volatility stemming from President Donald Trump’s tariffs”, top analysts have said amid market turmoil as a result of decisions made in the White House. Sports clubs have seen their valuations remain stable, and in some cases rise, despite huge hits elsewhere, including the manufacturing industry – due [...]

  • Does cricket have Olympic future in Brisbane and, maybe, India?

    May 29, 2025

    Team GB may put forward a cricket team for the LA 2028 Olympic Games, but with Australia and potentially India hosting next does the sport have a long-term future? Over a decade ago at the London 2012 Olympics Welshmen Ryan Giggs, Joe Allen, and Neil Taylor joined the likes of Daniel Sturridge, Micah Richards and [...]

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