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      Paris 2024 Olympics was watched by 5bn, claims IOC

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Olympic Sport

  • Paris 2024 Olympics was watched by 5bn, claims IOC

    Sport Business

    The Paris 2024 Olympic Games were the most-watched in history, according to the International Olympic Committee (IOC). The IOC said 5bn people – 84 per cent of the world’s population – watched action from France last summer on TV or digital devices. In Britain, 36.1m people – 59 per cent of the population – watched [...]

  • Majority of Brits support London 2040 Olympic Games bid, polling shows

    Sport Business

    More than half of Brits support a London bid to host the 2040 Olympics and Paralympics, exclusive polling for City AM has revealed. Two-thirds of Londoners would back the proposals while 68 per cent of those who consider themselves sports fans are in favour of the capital bidding to stage the Olympics for a record-breaking [...]

  • Olympic champion Jakob Ingebrigtsen’s father convicted of abusing daughter

    Sport

    The father and former trainer of double Olympic champion distance runner Jakob Ingebrigtsen has been convicted of hitting the Norwegian star’s younger sister. Gjert Ingebrigtsen, 59, was cleared of abusing his famous son, who he coached until 2022, after a court in Norway found there was insufficient evidence to support the allegation. But he was [...]

  • The Enhanced Games sporting experiment will prove short-lived

    May 29, 2025

    The Enhanced Games aims to shake up sport by allowing performance enhancing substances, but Ed Warner argues the concept will be short-lived. Man dives into a pool wearing a full racing bodysuit. Swims a single length of front crawl. Alone. Is rewarded with $1m for breaking the world record. Could this be the dullest clip [...]

  • Does cricket have Olympic future in Brisbane and, maybe, India?

    May 29, 2025

    Team GB may put forward a cricket team for the LA 2028 Olympic Games, but with Australia and potentially India hosting next does the sport have a long-term future? Over a decade ago at the London 2012 Olympics Welshmen Ryan Giggs, Joe Allen, and Neil Taylor joined the likes of Daniel Sturridge, Micah Richards and [...]

  • Venice Beach and Universal Studios in LA28 Olympic Games venues

    April 16, 2025

    Olympic triathlon champion Alex Yee will defend his title along Venice Beach as the latest round of venues for the 2028 Los Angeles Games were announced. Having triumphed in and around the Seine in 2024, Yee – who was this week named on the Forbes 30 under 30 sports list – will head to the [...]

  • After losing IOC election, how about Seb Coe for chair of football regulator?

    March 27, 2025

    It was, with hindsight, not a “keep Seb Coe out” but a “get Kirsty Coventry in” campaign that determined the International Olympic Committee (IOC) presidential election outcome. I was as guilty as most British observers in believing that Seb Coe would take it to the wire. Unconscious bias and all that.  In the event, eight [...]

  • After IOC election, what are the top Olympic Games priorities?

    March 21, 2025

    It is a new dawn and a new day at the International Olympic Committee, with the post-Thomas Bach era beginning after yesterday’s election. Kirsty Coventry was crowned president of the IOC, one of sport’s biggest and most influential bodies, in Greece last night. She became the 10th president and the first female in the role. [...]

  • Enhanced Games: Trump invests in ‘doped Olympics’

    February 13, 2025

    The Enhanced Games, a drug inclusive alternative to the Olympics, has bagged Trump family funding as 1789 Capital leads a new funding round. The venture fund is led by investment bank Farvahar Partners CEO Omeed Malik, vice president JD Vance ally Christopher Buskirk – they co-founded The Rockbridge Network together – and the 47th President’s [...]

  • IOC in dock over boxing gender row as IBA takes Trump-inspired legal action

    February 10, 2025

    The International Boxing Association (IBA) has launched legal action against the International Olympic Committee (IOC) over its inclusion of gender eligibility row boxers Imane Khelif and Lin Yu-ting at the Paris 2024 Games. Citing President Trump’s recent order banning trans athletes from women’s sport, the IBA said it was filing official complaints with the attorney [...]

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